Tools You Can Use to Improve the Look of Your Site
One of the most popular tools out there made specifically for WordPress is a plugin called OptimizePress. This is a plugin with all kinds of features and templates that you can use to build landing pages, sales pages or whatever your website needs, and make them look amazing.
LeadPages.net is also a great resource for sales page templates and much more.
While this book is about ways of getting traffic to your website without spending any money, one of the things that you should spend money on is your website design; make sure that your site looks as professional as possible, even if you have to spend a little money to get there.
The tools that you will use depend entirely upon what platform your website is based upon and there are literally thousands out there. If you’re looking to use tools or third-party applications to design your landing pages, squeeze pages or sales pages here are a few things to keep in mind.
- You get what you pay for – to a certain point. There is no standard pricing for applications or plugins so you have to shop around and find which one is going to do the best job for you with the best deal.
- Don’t fall into the trap of paying a monthly subscription price. Find something that will work for you that you can pay for and then own, to create as many sales pages or landing pages as you want in the future.
- Make sure that you can test the product before you buy it. There should be some sort of trial that you can download or some other method for you to test the software without actually having to pay for. Don’t rely on flashy video because it may not work the same for you and you may find it is not what you’re looking for after all.
- Make sure that a guarantee comes with your product. If it doesn’t work as advertised or simply doesn’t work for you, you want to be able to return it and get your money back. Many of these programs offer a money back guarantee. You just have to look for them.