How To Get Started With This Method
There are some things that you’re going to want to do no matter what type of content you are posting. These are tips that are the same for all of the content that you’re planning on posting. The first tip is to post on a regular basis. People are more likely to come back and read your content over and over again if you post regularly.
This means posting once a week, preferably on the same day, or whatever your schedule happens to be. You can post every five days, you could post once every two weeks or however you’d like. What you should keep in mind is that you need post regularly enough so that people don’t forget about your content, which generally means posting at least once per week, but not so often that people are overwhelmed by it and can’t read it all. You always want to leave them wanting more.
Keep in mind that you don’t have to write and post your content when you’re scheduled to publish it. If you’re using WordPress, you can schedule your content to be published on a specific date and time and you can write several weeks in advance if you prefer.
Another thing that you want to do is make sure that you use your keywords in both the title and in the post. Do you know what your keywords are supposed to be? If not, you need to do some keyword research and find out what keyword phrases are being searched for when it comes to the content that you’re planning on publishing. Try to find a happy medium between keyword phrases the get a lot of searches and those phrases that have a ton of competition already on the first page of Google results.
As mentioned in the beginning of this book, high-quality images are vital. Make sure that you include images with your content and that they are both high-quality and relevant to the text on the page.
Also, make sure that you don’t pack everything into huge, intimidating blocks of text. Create subheadings so that people can skim the content, and break your text into several different paragraphs with a general rule of no more than 100 words per paragraph. You can have less, and you can even have a little bit more, but use it as a general rule of thumb and remember, varying paragraph lengths are more interesting than several paragraphs in a row all of the same length.